Making innovation humanFind the real needDesign what is feltTwo markets · One truthMaking innovation humanFind the real needDesign what is feltTwo markets · One truth
AI-Enhanced UX Process · US + Latin America

Find
the real
need.

AI compresses timelines from weeks to hours. But the faster you can build, the more expensive it becomes to build the wrong thing. We make sure you don't.

Brand Manifesto

In a world drowning in
tools and outputs,
we design what is
actually felt.

We find the real need.
We build the real experience.
We make innovation human.

20+
Years in UX & Design
2
Markets Served
100+
Workshops Run
Real
Our Philosophy

The design process
didn't die — it became
the most important part.

AI can generate mockups in minutes and build prototypes overnight. But speed without direction is just expensive chaos. We help teams do the upstream thinking — problem framing, cross-cultural alignment, strategic sense-making — that makes fast execution valuable instead of wasteful.

01
Velocity / Velocidad
AI compresses timelines from weeks to hours across research, synthesis, and prototyping.
02
Judgment / Criterio
Human researchers interpret context, culture, and contradiction — things AI consistently misses.
03
Alignment / Alineación
Facilitated workshops create shared understanding across functions, markets, and languages.
04
Presencia / Presence
Full presence is a design principle. We bring it to every workshop, sprint, and facilitation.
What We Offer

Three ways to work
with Real Lab Studio.

Whether you need a concentrated morning sprint, a full weekend immersion, or a self-paced foundation — every offering is built on the same four-phase AI-enhanced UX process. English and Spanish.

01
The Morning Sprint
3 mornings, 2.5 hours each. AI-enhanced discovery, definition, ideation, and prototyping — compressed into focused morning sessions across 3 days. Virtual or in-person.
From $2,500 · 3 mornings
02
The Weekend Intensive
2 full days, Saturday + Sunday. Deep immersion through all four phases with hands-on AI tool work, rapid prototyping, and validated concepts by Sunday afternoon.
From $5,000 · 2-day weekend
03
Self-Paced Course
Design Thinking + AI: The Practitioner's Foundation. 10 video modules covering the complete methodology. Learn at your own pace, implement with your team immediately.
$197 · Lifetime access
See All Details →
Para equipos LatAm
El proceso de UX
potenciado por AI.

AI acelera la ejecución. La facilitación humana asegura la dirección. 20+ años de experiencia Fortune 500 — ahora al servicio de tu equipo.

Conozca más →
For US Teams
Your LatAm teams are brilliant.
Let's unlock them.

We bridge the cultural gap between US corporate rigor and Latin American creative energy — using AI tools to accelerate and human facilitation to align.

Learn More →
Free Resource
Get the AI-Enhanced
UX Process Framework.

A complete guide to the four-phase AI-enhanced UX process — including AI tool recommendations by phase, human-judgment checkpoints, and a facilitation playbook. Built for bilingual teams.

What's Inside
The full AI-enhanced
UX process, mapped.
Four-phase process framework (Discover → Define → Ideate → Prototype & Test)
AI tool landscape mapped by phase — Claude, v0, Miro AI, Maze, and more
Human-judgment checkpoints: where AI stops and facilitation starts
Cross-cultural facilitation tips for US↔LatAm teams
Miro template + facilitator guide (EN + ES)
What clients say
"
Sara is a dedicated and talented designer who consistently delivers exceptional work. Her ability to understand complex problems and translate them into intuitive design solutions is truly impressive.
LinkedIn Recommendation
Colleague · Cisco Systems
Faster from concept to validated prototype with AI-enhanced process
2
Languages. Every workshop delivered natively in English and Spanish.
100+
Facilitated workshops — from university classrooms to Cisco Live Las Vegas